Family Office · Memphis, TN, United States

SouthernSun Asset Management

Active

What they invest in

SouthernSun Asset Management is an investment management firm founded in 1989 and headquartered in Memphis, Tennessee. The company specializes in actively managed equity strategies, focusing primarily on small- and mid-cap U.S. companies. SouthernSun serves institutional investors, high-net-worth individuals, and other clients, emphasizing fundamental research and a long-term investment approach.

Who they back

SeedSeries A

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Why this firm matters for fundraising founders

SouthernSun Asset Management deploys privately-held capital. Cycles are short, decisions concentrated, and structures flexible (equity, convertible, revenue-share). Less brand premium, more underwriting on substance. VC Boom tracks SouthernSun Asset Management alongside 47,000+ other active investors, ranked weekly by recent-deal momentum, sector concentration, and partner activity.

At a glance

Based in
United States
Website
www.southernsunam.com ↗
LinkedIn
Firm profile ↗

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