Family Office · London, United Kingdom
Fulcrum Asset Management is a London-based investment management firm founded in 2004, specializing in diversified, multi-asset investment strategies for institutional and professional investors. The company is known for its research-driven approach, offering a range of absolute return, risk premia, and macro strategies. Fulcrum manages assets for clients globally and has built a reputation for innovation in systematic and discretionary investment solutions. The firm emphasizes transparency, risk management, and sustainability in its investment processes, and has been recognized for its thought leadership in macroeconomic research and climate-related investment strategies.
Business models
platform
Customer segments
Enterprise, Institutional Investors
Geography
UK, US, Europe, APAC
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Fulcrum Asset Management deploys privately-held capital. Cycles are short, decisions concentrated, and structures flexible (equity, convertible, revenue-share). Less brand premium, more underwriting on substance. VC Boom tracks Fulcrum Asset Management alongside 47,000+ other active investors, ranked weekly by recent-deal momentum, sector concentration, and partner activity.
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